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Due to what I consider to be too high a failure rate (of the Gold Standard 1/4" straight and Angled ends we have been using for the last couple of years) I have switched to the finest available, Gold Plated Neutrik NP2X-B (straight) and NP2RX-B (angled) plugs for all 10' and 15' straight & angled Fulltone cables
Cables have a way of putting their own unique stamp on your sound and they do all sound just a little bit different from one another. Some have too much Highs, some not enough, while others have tremendous Bottom-end, at the same time sounding flat and lifeless! Fulltone's Gold Standard low-capacitance cables with Gold-Plated ends keep the higher frequencies intact over longer lengths of cord without sounding shrill. Having said that, a cable that passes more Highs and Lows does not necessarily result in a cable that sounds best for guitar and bass applications, as evidenced by the many expensive cables you may have tried and rejected! I designed the Fulltone Gold Standard specifically for guitarists and bassists, choosing all materials (oxygen-free copper, shield, etc.), construction methods, and plating for a sound not only strong in Lows and Highs, but also rich in the Mid frequencies where all the complex overtones lie, a crucial area often overlooked by other "premium" cables. Fulltone cables are also built to outlast you, and I'm confident enough in their construction to offer a "Limited Lifetime Replacement Warranty." Translation: If it fails and it's our fault, you get a new one....on me....forever.